When Carla first reached out, she was feeling stuck. She had grown a solid following on TikTok, posting home DIYs, product finds, and simple cleaning hacks, but brand deals weren’t coming in. Her inbox was mostly PR packages and affiliate offers that didn’t pay the bills.
She wanted real partnerships. Brands that aligned with her content, paid fairly, and valued her creativity. But finding them (and pitching herself) felt overwhelming.
The Problem
Carla was doing everything right on the content side. Her videos were getting views, engagement was solid, and followers loved her honest style. But outreach was hit-or-miss.
She wasn’t sure what to say to brands, when to follow up, or even who to pitch. And when she did pitch, most never replied.That’s where we stepped in.
The Approach
We helped Carla build a focused outreach list of home-related brands that made sense for her content, things she already used or would genuinely recommend. Think: cleaning tools, organization products, small appliances, and budget-friendly decor.
Then we handled the cold outreach for her. We:
- Wrote emails that sounded like her voice
- Highlighted her audience and past results
- Framed it as a collaboration, not just a sponsored post
- Followed up politely and consistently
We also screened responses, tracked interest, and gave her a shortlist of brands that wanted to work with her.
The Results
In just a few weeks, Carla went from chasing brands to choosing between them. She:
- Landed 4 paid partnerships in one month
- Booked out her next 6 weeks of content
- Created a private waitlist for future brand slots
- Stopped sending cold DMs completely
“I used to wonder if I was doing something wrong. Now I’m telling brands I’m booked out until next month.”
Why It Worked
Carla didn’t need to change who she was or post more. She just needed the right brands, the right messaging, and a system to stay consistent. That’s what we delivered.
If you're a creator stuck in the waiting game, hoping brands find you, maybe it’s time to flip the script. Let us help you build a pipeline that works in the background while you focus on content.